Artificial Intelligence has been present in logistics for several decades. However, over the past five years, we have identified a significant advancement in its influence on sector operations. While this evolution is fascinating, it also instills fear. But how can we be better prepared to deal with this overwhelming transformation?
New Developments
The role of AI is no longer limited to data collection and analysis or the automation of tasks previously performed by humans. Today, we see these tools contributing to the development of more efficient routes, more accurate delivery predictions, and more precise tracking.
With algorithms capable of quickly analyzing large volumes of data, there is optimization in decision-making processes. We also see AI being applied to enhance goods preparation for shipping, cargo allocation management, and document digitization through computer vision.
In addition to bringing more efficiency to operations, AI also contributes to the well-being of employees. A notable advancement in this regard is fatigue detection. Installed in trucks, it identifies signs of tiredness and even distraction based on the driver’s behavior.
The Future is Human
In the race to implement this technological revolution, companies must integrate AI with other technologies such as IoT, big data, and cloud computing to grow and remain competitive in the market. This process requires direct investment in the company’s people, as they are the ones who drive and master these tools.
Therefore, the implementation of these new technologies must be done with respect for employees and partners, empowering them to adapt to and master AI mechanisms. Investments in training should accompany investments in the company’s technology sectors, keeping them equally important.
Logistics, being a highly volatile sector subject to various variables, is an ideal environment for implementing AI systems. At MAC, we are actively exploring these technologies, investing not only in technological resources but also in the development of our professionals to operate them efficiently.
Our MAC-X chatbot is a great example of how we integrate various technology areas. Simple, fast, and modern, this tool was developed by our team to seamlessly integrate with our existing technological systems. With this innovation, it is possible to track shipment progress via WhatsApp. And of course, we do not overlook the human factor: you can rely on the assistance of our on-call experts.
We are only at the beginning of what experts call the pre-history of AI. Therefore, we are open to the multiple possibilities that these technologies can offer, but without neglecting to question their limits and their influence on our daily lives.
